Thursday 2 October 2014

SMU MBA SEM 3 SPRING ASSIGNMENTS

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MB0050 RESEARCH METHODOLOGY

1. Briefly describe the different steps involved in a research process. Distinguish between descriptive and causal research studies.
Meaning of research
Steps
Differences

2. Distinguish between primary and secondary methods of data collection. Explain the Interview method of data collection
Differences
Explanation of Interview method of data collection

3 a. Discuss four types of measurement scales with examples.
b. Briefly explain the concepts of reliability, validity and sensitivity.
a. Meaning of Measurement scales and types of Measurement scales with examples
b. Explanation of the concepts of reliability, validity and sensitivity

4 a. Distinguish between:
i. Schedules and Questionnaires
ii. Open ended and closed ended questions
b. What are the different modes of administering a questionnaire? What are the conditions that merit the use of one over the other? Discuss by using suitable examples.
a. Differences
b. Modes of administering a questionnaire

5 a. What is the analysis of variance? What are the assumptions of the technique? Give a few examples where the techniques could be used.
b. The following data represents the number of units produced by four operators during three different shifts:
Shifts
Operator

A
B
C
D
I
10
8
12
13
II
10
12
14
15
III
12
10
11
14

Perform a two-way analysis of variance and interpret the result.
a. Meaning, Assumptions and examples
b. Formulas, Calculation, Solution and Interpretation to the problem

6 Explain the three basic principles of professional ethics that any research must follow.
How do you follow an ethical practice while collecting information from the respondents?
Basic principles of professional ethics
Ethical codes related to respondents

MB0051-Legal Aspects of Business

1 What are the rights of a surety?
Rights against creditors
Rights against Principal Debtor
Right against Co-Sureties

2 Explain duties of a Bailor and a Bailee.
Duties of Bailor
Duties of Bailee

3 “Power of Attorney is considered as an important concept in Business Law”. Explain 10
Meaning
Types
Registration

4 “The Banking Regulation Act, 1949, provides various methods of regulation of the banking business”. Describe the key areas of regulation.
Methods of regulation

5 Explain the nature and scope of complaints under the Consumer Protection Act?
Persons competent to make complaints
Place of complaint
Procedure for filing a complaint
Admission of complaint
Power of the District Forum

6 Explain the need and types of meetings.
Need for meeting
Statutory meetings
Annual General Meetings
Extraordinary meetings
Class meetings


SEM 3 BANKING

MA0036 FINANCIAL SYSTEM AND COMMERCIAL BANKING

1 The Federal Reserve is the central bank of the United States. Its unique structure includes a federal government agency, the Board of Governors, in Washington, D.C., and 12 regional Reserve Banks. Compare and contrast the organizational structure and the functions of the Reserve Bank of India and the Federal Reserve of US.
Organisational Structure
Functions

2 Mention the features and types of financial instruments that are offered by ICICI bank.
Financial instruments
Features

3 Discuss the features of the latest monetary policy of RBI.
Explain the features of the latest monetary policy of RBI

4 Describe the internal and external machinery of handling customer complaints.
Explain the internal and external machinery of handling customer complaints.

5 Do you agree that succession planning is an important parameter of corporate governance? If so, please analyse this argument with respect to Axis bank and ICICI bank.
Axis bank and
ICICI bank

6 Compare and contrast of any two Bank’s Basel –II disclosures (Tier-I capital, Tier-I ratio, Total capital, Capital Adequacy Ratio -CAR).
(Tier-I capital, Tier-I ratio, Total capital, Capital Adequacy Ratio -CAR) of two banks

MA0037 BANKING RELATED LAWS AND PRACTICES

1 Explain the provisions of Banking Regulation Act enabling RBI to control deposits, loans and advances and rate of interest in the banking companies.
Explain the provisions of Banking Regulation Act

2 Discuss whether banks are authorised to deal in foreign exchange can issue guarantee on behalf of person residing outside India for foreign direct investment transactions in India.
Explain Guarantee
Discuss rules regarding bank authorised to deal in foreign exchange can issue guarantee on behalf of person resident outside India for foreign direct investment transactions

3 Discuss the provisions of Banking Regulation Act.
Explain the provisions of Banking Regulation Act

4 Explain registration of securitisation company or reconstruction company. Explain enforcement of security.
Explain registration of securitisation company
Explain enforcement of security.

5 What do you mean by arbitration under Banking Ombudsman scheme? Explain the procedure for redressal of grievances under Banking Ombudsman scheme?
Explain arbitration
Explain the procedure for redressal of grievances

6 Is Securitisation Act applicable to Cooperative banks? If not, discuss the reasons.
Explain Securitisation Act
Explain the reasons whether the Securitisation Act applicable or not to Cooperative banks.

MA0038 / MA0045 BANKING OPERATIONS

1 Explain the process of intermediation in banks.
Explain the intermediation

2 Analyse the rate of interest paid on savings bank deposit and current account deposit of one public sector bank and one private sector bank. Discuss the factors that has an impact on pricing of deposit related services.
Analysis of interest rates
Factors

3 Discuss Asset Liability Management strategy and explain the ALM perspectives.
Asset Liability Management strategy
Explain the ALM perspectives

4 Analyse how factoring is different from forfaiting and bill discounting.
Explain Factoring
forfaiting and
bill discounting

5 Trace the history of RBS bank (merger story). Where is its head office located? List out the locations of RBS bank branches in India
History
Head office
Locations in India

6 Differentiate between NEFT and RTGS as well as SWIFT
Explain NEFT
RTGS and
SWIFT

MA0039 RETAIL BANKING

1 Log on to any commercial bank’s website and discuss the features of retail banking Asset products.
Features of retail banking asset products

2 Compare and contrast the debit and credit card and smart card .
Similarities
Differences

3 Interbank messaging network Swift has recruited a group of major banks to help develop its centralised KYC. Discuss whether implementing KYC is a challenge or an opportunity to banks?
Explain the benefits and costs associated with KYC

4 Discuss the material alterations in cheques.
Explain Material alterations in Cheques

5 Discuss whether a cheque can be considered as a bill of exchange?
Features that are common to both bill of exchange and cheque

6 Discuss interbank transactions. Is IFSC code same as MICR code? Discuss
Explain interbank transactions
Differences between IFSC code and MICR code

SEM 3 FINANCE

MF0010 & SECURITY ANALYSIS AND PORTFOLIO MANAGEMENT

1 Investment operation is one which upon through analysis promises safety of principal and an adequate return.
Explain the investment process and write down the common errors in investment management
Explanation of investment process
Common errors in investment management

2 Financial markets permit the businesses and governments to raise the funds needed by sale of securities. The economy requires a sound financial markets for its proper functioning.
Explain in detail on financial derivatives and the financial intermediaries.
Explanation on financial derivatives
Explanation of financial intermediaries

3 Risk is the likelihood that your investment will either earn money or lose money. There are some factors that affect the risk.
Explain the factors that affect the risk and solve the below given problem
Mr. A has purchased 100 shares of Rs.10 each of TVS Motors in 2005 at Rs.78 Per share. The company has declared a dividend @40% for the year 2006-07. The market price of a share as on 1-4-2006 was Rs.104 and on 31-3-2007 was Rs.128. Calculate the annual return on the investment for the year 2006-07.
Explanation of factors affecting the risk
Calculation of annual return on investment
Conclusion and interpretation

4 Elaborate on Intrinsic value of securities and issues with fundamental analysis.
Explain on company analysis and its areas of focus.
Explanation on intrinsic value of securities Issues with fundamental analysis
Explanation on company analysis and its areas of focus

5 Technical analysis is a method used to evaluate the worth of a security by analyzing statistics pertaining to its market activity.
Explain on Dow theory and its assumptions.
Write complete information on Technical indicators.
Explanation of Dow Theory and its assumptions
Explanation of technical indicators

6 Modern portfolio theory helps an investor to identify his optimal portfolio from umpteen number of security portfolios that can be constructed.
Elaborate on Arbitrage Pricing Theory and principle of Arbitrage theory.
Explanation of Arbitrage pricing theory
Principle of Arbitrage theory

MF0011 & MERGERS AND ACQUISITIONS

1 Elaborate on the basic steps in organizing a merger and explain on the five stage model of mergers and acquisitions.
Explanation of basic steps in organizing a merger
Explanation of five stage model of mergers and acquisitions.

2 Synergy is the additional value that is generated by the combination of two or more than two firms creating opportunities.
Explain the role of industry life cycle and pre requisites for creation of synergy.
Explanation of the role of industry life cycle
Explanation of prerequisites for creation of synergy

3 Corporate restructuring is a broad based business initiative that results in major change of size, ownership, control and/or management.
Write down the characteristics of corporate restructuring and explain the types of corporate restructuring.
Explanation of characteristics of corporate restructuring
Explanation of types of corporate restructuring

4 Leveraged Buyouts (LBO) is a financing technique of purchasing a private company with the help of borrowed or debt capital.
Explain the modes of LBO financing and governance aspects of LBOs.
Explanation of modes of LBOs
Governance aspects of LBOs

5 Joint Ventures (JV) have become an important strategic option for many businesses. Give the meaning of JV with example. Explain the characteristics of Joint Ventures. Also explain the Rationale for Joint Ventures and alternatives to JV’s as expansion strategy options with example.
Meaning of JV with example
Characteristics of JV
Explanation of rationale for JVs
Explanation of alternatives to JVs as expansion strategy options with example

6 Amalgamation is the nature of merger is an amalgamation/consolidation which satisfies/ meets the following conditions. Explain the two methods of amalgamation.
Explain the treatment of Goodwill arising on Amalgamation and treatment of reserves of amalgamation.
Explanation of two methods of amalgamation
Explanation of treatment of goodwill arising in amalgamation
Explanation of treatment of reserves of amalgamation

MF0012 & TAXATION MANAGEMENT

1 The provisions in Chapter VIA are in the form of deductions (80C to 80U) from the total income. Explain the general rules for claiming deductions and after this explain each major spheres deductions under sections (80C to 80U)
A Explanation of general rules for claiming Deductions under section 80C to 80U
Explanation of each spheres of deductions under sections (80C to 80U)

2 Write short notes on:
a) Profit in Lieu of salary-Sec 17(3)
b) Tax planning avenues for salary income
A Explanation of Profit in lieu of salary
Explanation of Tax planning avenues for salary income

3 There certain important things to know under Section 54ED. Explain all the important conditions in Section 54ED in Capital Gain.
Mr. A acquired a plot of land on 15th June,1993 for Rs. 10,00,000 and sold it on 5th Jan,2010 for Rs.41,00,000. The expenses of transfer were Rs.1,00,000.
Mr.A made the following investments on 4th Feb,2010 from the proceeds of the plot.
a) Bonds of Rural Electrification Corporation redeemable after a period of three years Rs. 12,00,000.
b) Deposits under Capital Gain Scheme for purchase of a residence house Rs.8,00,000 (he does not won any house).
Compute the capital gain chargeable to tax for the AY 2010-11
A Explanation of Section 54ED
Computation of Capital Gain chargeable

4 Elaborate and write on the administrative mechanism envisaged in the DTC in Tax Management and also write on the assessment procedure.
A Explanation of Tax administration
Explanation of Appeals and revision
Explanation of assessment procedure

5 Service tax is a tax levied on services. List down the registration under service tax rules. Write down the procedure for registration and payment of service tax.
Compute the taxable turnover and service tax liability for the year 2 of a new company in each of the following situations:
Particulars
Situation 1
Situation 2
Situation 3
Year 1
800000
800000
1100000
Year 2
800000
1100000
800000

A List of registration under service tax rules
Explanation on procedure for registration
Explanation on payment of service tax
Service tax computation

6 Capital structure is said to be optimum when the firm has selected a combination of equity and debt that minimizes the cost of capital.
What are the major considerations in capital structure planning? Write about the dividend policy and factors affecting dividend decisions.
A Explanation of major considerations in capital structure planning
Explanation on dividend policy
Explanation on factors affecting dividend decisions

MF0013 & INTERNAL AUDIT AND CONTROL

1 General audits are classified into independent audit, internal audit and government audit. Give a brief introduction of general audit. Explain all the three types of audit covering all the important things under each audit.
Introduction of General audit
Explanation of independent audit
Explanation of internal audit
Explanation of Government audit

2 Internal Audit and External Audit – There are similarities and dissimilarities between internal and external audit.
Explain the points that come under similarity
Explain the points that come under dissimilarity
A Explanation of similarity
Explanation of dissimilarity

3 Explain the qualities of an internal audit personnel.
A Explanation of qualities of an internal audit personnel

4 Planning is the key to an effective and efficient audit.
Explain the importance of Internal Audit Planning and factors to be considered in Internal Audit Planning.
A Explanation of importance of internal audit planning
Explanation on factors to be considered in internal audit planning

5 Internal check is an arrangement of staff duties whereby no one person is allowed to carry through and record every aspects of a transaction. Write down the objectives of internal check with an example. Explain the advantages of internal check.
A Objectives of internal check with example
Advantages of internal check

6 Write short notes on :
a) Accounting system and internal control
b) Review and preliminary evaluation of internal control
c) Compliance procedures of internal control
A Explanation of accounting system and internal control
Explanation of review and preliminary evaluation
Explanation of procedures of internal control


SEM 3 HUMAN RESOURCES (HR)

MU0010 – MANPOWER PLANNING & RESOURCING

1 What do you mean by forecasting? Describe the various types of forecasts
Explain the meaning of forecasting
Explaining the types of forecasts


2 What do you mean by Human Resource Accounting (HRA)? Discuss the objectives and advantages of HRA.
Definition of Human Resource Accounting
Describing the objectives of HRA
Describing the major benefits of HRA

3 Define Talent Engagement. Discuss the importance and levels of Talent Engagement
Definition of Talent Engagement
Describing the importance of Talent Engagement
Explaining the levels of Talent Engagement

4 Discuss in details the Employee Exit Process
Explaining the Employee Exit process in detail

5 As an HR, you are asked to focus on the Talent Development Process in your organization .How would you define Talent Development? Explain the necessity of Talent Development from an HR perspective. Explain the model for achieving excellence in Talent Development
Definition of Talent Development
Explain the necessity of Talent Development
Factors responsible for achieving Talent Development

6 Write short notes on the following:
a)Recruitment
b)Succession Planning
a) Meaning and objectives of Recruitment
b) Concept of Succession Planning

MU0011 – Management and Organizational Development

1 Define Organizational Development (OD).Elaborate the history of OD. Explain the importance of OD from a manager’s perspective
Definition of OD
History of OD in brief
Importance of OD to managers

2 As an HR, you find that the OD professional in your organization is not competent enough. What are the competencies you will consider in a good OD professional?
Explain any ten competencies required for OD professional

3 Discuss the Ethical Dilemmas in practicing OD
Explain the ethical dilemmas in practicing OD

4 What is a Learning Organization? Discuss the attributes of a learning organization. Explain the various learning disciplines in learning organization
Definition of a Learning organization
Describing the attributes
Explaining the five basic learning disciplines

5 Describe the various tools used in OD intervention
Explaining the various tools used in OD intervention

6 Write short notes :
a) Role Analysis Technique(RAT)
b) Reward Systems
Meaning and steps in RAT
Meaning, objectives and types of rewards

MU0012 – Employee Relations Management
                            
1 Define Strategy. Describe the different strategy levels in an organization
Definition of Strategy
Explain the different strategy levels in an organization

2 Define Organizational Culture. Discuss the dimensions of organizational culture. Explain Charles Handy’s classification of organizational culture
Definition of organizational culture
Explain the dimensions of organizational culture
Explain Charles Handy’s classification

3 Define Disciplinary procedure. Explain the various factors to be considered while analyzing a disciplinary problem
Definition of Disciplinary procedure
Explaining the factors in analyzing a disciplinary problem

4 What do you mean by Human Resource Information System (HRIS)? Describe the various modules of HRIS. Discuss some of the HRIS software.
Definition of HRIS
Explain any five modules of HRIS
Describe any three examples of HRIS software

5 As an HR of a Company, you are asked to focus on the causes of Grievance and the Grievance handling procedure. What according to you are the reasons of Grievance? Explain the pre-requisites you will consider while addressing Grievance handling procedure
Explain the causes of Grievance
Explain the essential pre-requisites of a Grievance Handling procedure

6 Write a brief note on the following:
a) Trait theory
b)ERG theory
Meaning and concept of Trait theory
Meaning and concept of ERG theory

MU0013 –HR Audit

1 Define Human Resource Planning (HRP).Discuss the objectives of Human Resource Planning.
Meaning of Human Resource Planning.
Explain the four main objectives of Human Resource Planning

2 What do you mean by Human Resource Audit? Discuss the purpose of HR Audit. Explain the common approaches to HR Audit.
Definition of HR Audit
Describe the purpose of HR Audit
Explain the common approaches to HR Audit

3 Suppose you have joined as an HR and you are asked to carry out the HR Audit process in your organization. What are the methods you will consider while implementing the HR Audit process?
Explain the methods involved in the HR Audit process

4 Discuss the relationship between Human Resource Practices and Performance of business
Explain the relationship between Human Resource Practices and Performance of Business

5 What are the benefits that the employer derives from Employee Referral Programmes? Explain the different types of Interview.
Explain the benefits of Employee Referral Programmes.
Explain any six types of Interview

6 Write a short note on the following:
a)Flanholtz model(Rewards evaluation model)
b) Pekin Ogan model
Concept and steps involved in Flanholtz model
Concept and steps involved in Pekin Ogan model


SEM 3 INTERNATIONAL BUSINESS (IB)

IB0010 & INTERNATIONAL FINANCIAL MANAGEMENT

1 Write short notes on:
a) Measuring exchange rate movements
b) Factors that influence exchange rates
A a) Explanation of Measuring exchange rate movements
b) Explanation of factors that influence exchange rates

2 The key component of the financial system is the money market that acts as a fulcrum of monetary operations.
Write down the important points under each category mentioned below.
a) Functions performed by money market
b) International interest rates
c) Standardized Global Market regulations.
A Explanation of important points of functions performed by money market
Explanation of international interest rates
Explanation of standardized global market regulations

3 Thousands of years back the concept of bartering between parties was prevalent, when the concept of money had not evolved.
Explain on counter trade with examples
A Introduction of counter trade
Explanation of Different forms of counter trade
Examples

4 There are different techniques of exposure management. One is the Managing Transaction Exposure and the other one is the managing operating exposure
So you have to explain on both Managing Transaction Exposure and Managing Operating Exposure.
A Explanation of Managing transaction exposure
Explanation of Managing operating exposure

5 Every firm is going on concern, whether domestic or MNC.
Explain the techniques of capital budgeting and the steps to determine cash flows.
A Explanation of techniques of capital budgeting-NPV, IRR , PI , Payback period
Determination of cash flow

6 Write short note on:
American Depository Receipts(ADR)
Global Depository Receipts(GDR)
A Explanation of ADR
Explanation of GDR

IB0011– International Marketing

1 Discuss the different management orientations of a company. How does it affect international marketing?
Management orientations
Effect on international marketing

2 Discuss how culture plays an important role in international marketing. Give some examples of advertisements which failed due to lack of cultural understanding.
Importance of culture in international marketing
Examples

3 What do you mean by international marketing research? Why do marketers go for such research?
Meaning
Importance

4 Nestle is marketing bottled water to Pakistan. Which segmentation it adopts there and what are the other international market segmentations?
Nestle’s segmentation
Bases of segmentation

5 Write short notes on:
a) e Marketing
b) Spot and forward rates
a) meaning and benefits of e Marketing
b) meaning and role of spot and forward rates

6 Select a product of your choice for export and explain how you will do the pricing and costing of that product.
Choosing the product
Export pricing and costing

IB0012 – Management of Multinational Corporations

1 Discuss the relationship between international business and international organizations. What could be the objectives of going international?
Relationship
objectives

2 Discuss the following theories of international trade:
a) Comparative cost advantage theory
b) Porter’s theory
a) Comparative cost advantage theory
b) Porter’s theory

3 Many countries are apprehensive about permitting MNCs operations. What are the possible reasons for this?
Case against MNCs

4 Compare the management styles in USA and Japan.
Management styles in USA
Management styles in Japan

5 Explain the scope of comparative management.
Comparative management’s scope

6 Write short notes on:
a) Ethical issues in international management
b) Social responsibility
a) meaning and role of Ethical issues in international management
b) meaning and role of Social responsibility

IB0013 –Export Import management

1 Describe in brief the export packaging and packing. Explain with examples the purpose of marking.
Packing and packaging
Marking with examples

2 What are the various modes of payment by the importer? Discuss.
Modes of payment

3 List the Principal and auxiliary export documents. Explain any two auxiliary export documents.
Listing
Explaining 2 documents

4 Discuss the objectives and components of Electronic data interchange.
Objectives
components

5 Explain the risks covered and not covered under credit risk insurance.
Risks covered
Risks not covered

6 Write short notes on:
a) Pre shipment finance
b) Post shipment finance
a) Role and benefits of Pre shipment finance b) Role and benefits of Pre shipment finance

SEM 3 MARKETING

MK0010- Sales, Distribution and Supply Chain Management

1 When one member of distribution channel tries to maximize its profits at the expense of rest of the members, it will create conflicts, resulting in the decline of profits. To avoid these conflicts, now retail firms have started forming vertical
Marketing systems (VMS). Explain the three types of VMS through which goods and services are usually distributed to customers.
Definition of VMS
Three types of VMS

2 Define Aggregate Planning and its strategies to meet demand and supply.
Definition of Aggregate planning.
Strategies used in Aggregate planning
(Chase, Level & Mixed)

3 An organization needs to be extremely cautious in making investments in various types of inventories. The extent of control required to be maintained on all items is not the same. Explain some important tools of Inventory management like ABC analysis, Just-In-Time & Economic order quantity model.
Definition of Inventory and Inventory Management
ABC analysis, Just-In-Time &Economic Order Quantity Model

4 Explain the SCOR model with a diagrammatic representation.
SCOR model
Focusing Aspects with diagram

5 Explain the challenges faced by International Sales Manager.
Listing of challenges faced by International manager

6 Describe the supply chain Benchmarking Procedure.
Definition of Benchmarking.
Procedure for supply chain benchmarking

MK0011- Consumer Behaviour

1 The ability to develop successful new products is critical to a company’s sales, future growth and long-term survival. Customers evaluate all new products based on their perceptions. Discuss the five categories of adopters classified by time of adoption.
Five categories of adopters

2 Discuss the three component model of attitudes. What is the relevance of this model to advertising objectives?
Three component model of attitudes
Relevance of this model to advertising objectives

3 One of the most critical decisions about creative strategy in advertising involves the choice of an appropriate appeal. Some ads are designed with the intent of appealing to the rational, logical aspect of the consumer’s decision making process. Discuss the advertising appeals which are classified as rational & logical appeals.
Classification of advertising appeals

4 Describe the levels of consumer decision making while buying.
Levels of consumer decision making

5 A product or service that a person might buy to satisfy some needs often comes at the expense of depriving another need as the person may be short on resources. These compromises are described as motivational conflict. Explain the principal form of motivational conflict with examples.
Explanation about motivation and motivational conflict
Forms of motivational conflict with examples

6 Write a short notes on the following:
A. Involvement and types of consumer behaviour
B. Dimensions of Involvement.
A. Involvement and types of consumer behaviour
B. Dimensions of Involvement.

MK0012- Retail Marketing

1 Discuss the Retail pricing strategies.
Explanation about pricing in retail
Retail Pricing Strategies

2 Explain the factors affecting retail store locations Decisions.
Definition of retailing
Explanation about the factors affecting retail store location decision

3 Explain the Retail Merchandising Management (RMM) in brief.
Definition of Retail Merchandising
Steps involved in RMM

4 Define e-tailing. Explain the future of electronic retailing.
Definition of e-tailing
Future of e-tailing

5 Price is a highly sensitive and visible part of retail marketing mix. Retailer’s overall profitability depends on Pricing. It plays an important role in strategic decision making process. Explain various pricing strategies are adapted by the retailer according to the situation.
Explanation of pricing in Retail
Retail Pricing strategies

6 Describe any three Rural retail strategies in brief.
Definition of Rural retail
Any three Rural retail strategies

MK0013- MARKETING RESEARCH

1 Explain the various types of Consumer and Business to Business (B2B) market research.
Types of Consumer market research
Types of Business-Business market research

2 Measurement can be defined as assigning symbols or numbers to characteristics of objects. Scaling may be considered an extension of measurement. It helps an investigator to quantify the variables and assigning ranks to the items or subjects selected. Discuss the four primary scales of Measurement.
Definition of Primary scales of Measurement
Explanation of Four scales of measurement

3 Explain the process of sampling and classification of non-probability sampling techniques.
Definition of sampling
Process of Sampling techniques
Classification of Non-Probability sampling techniques

4 In today’s business scenario, the major aim of managers is to understand the stimuli or attitude which results in a specific set of reactions and they are responsible to measure and interpret before it occurs. Attitude measurement scales help managers in understanding consumer’s attitudes, beliefs, preferences etc. These scaling techniques are of two types: one is comparative scaling and another one is non-comparative scaling. Discuss the types of non-comparative scaling which is used widely in commercial marketing research studies with suitable examples .
Explanation of Non-comparative scaling
Types of non-comparative scaling

5 A survey or Research is a term which means analyzing the latest trends and collecting the related facts and figures for a particular research. Online marketing research is used by the companies to evaluate their sales performance. Discuss the types of Online marketing research.
Definition of Online Marketing research
Types of Online marketing research

6 Write a short notes on:
A. Various types of Research(any five)
B. Characteristics of Research
A. Various types of Research(any five)
B. Characteristics of Research


SEM 3 OPERATIONS MANAGEMENT (OM)

OM 0010 - OPERATIONS MANAGEMENT

1 What are the objectives of inventory management? Explain the types of inventory
A Explanation of objectives
Explanation of types of inventory

2 Explain the steps in engineering service process.
A Explanation of steps in engineering service process

3 Explain the various types of demand.
A Explanation of various types of demand

4 Define operations strategy . What are the factors influencing operations strategy? explain the types of operations strategy.
A Definition of operations strategy
Description of factors influencing operations strategy
Explanation of the types of operations strategy

5 What is Markov analysis? Give some important applications of Markov analysis.
A Explanation of Markov analysis
Assumptions of Markov analysis
Characteristics of Markov analysis
Important applications of Markov analysis.

6 State the factors influencing decision making.
A Description of various factors influencing decision making(including clarification how each factor influences decision making)

OM0011/MI0038 ENTERPRISE RESOURCE PLANNING

1 Write short notes on: Integrated data model Latest trends in ERP Order management sub module of sales and distribution module of ERP system Organisational management sub module of Human resource module of ERP system
A Integrated data model Latest trends in ERP Order management sub module of sales and distribution module of ERP system Organisational management sub module of Human resource module of ERP system

2 Write short notes on : Kanban ERP vendors Data Mining Collaborative CRM
A Kanban ERP vendors Data Mining Collaborative CRM

3 What are the benefits and features of ERP purchase module.
A Listing of benefits of purchase module
Description of features of purchase module mark each)

4 What are the benefits and features of ERP financial module?
A Listing of benefits of financial module
Description of features of financial module

5 What are the important functions of the ERP inventory management module? List any FIVE main reasons for the failure of ERP implementation.
A Description of the functions of the ERP inventory management module
Listing of five main reasons for the failure of ERP implementation

6 What are the different phases of ERP implementation life cycle?
A Explanation of the different phases of ERP implementation life cycle

OM0012 SUPPLY CHAIN MANAGEMENT

1 Write short notes on: Intermodal transportation Capacitated plant location model Bulk shipments Purchasing strategies
A Intermodal transportation Capacitated plant location model Bulk shipments Purchasing strategies

2 Discuss the steps involved in the measurement of supplier performance.
A Listing of the steps involved in the measurement of supplier performance
Explanation of the steps involved in the measurement of supplier performance

3 Write short notes on:
Lead time reduction
Cross docking
Distributor integration
e-sourcing
A Lead time reduction Cross docking Distributor integration e-sourcing

4 What are the issues faced in global supply chain?
A Explanation of the issues faced in global supply chain

5 What is standardisation? Explain the four approaches to standardisation?
A Explanation of standardization
Description of the approaches to standardization

6 Discuss the impacts of e-commerce on SCM.
A Listing of the impacts of e-commerce on SCM
Explanation of impacts of e-commerce on SCM

OM 0013 – ADVANCED PRODUCTION AND OPERATIONS MANAGEMENT

1 List and explain the various phases of production planning and control.
A Listing of phases
Explanation of phases

2 Explain the various types of layout
A Explanation of types of layout

3 Describe the different strategies of aggregate planning
A Description of strategies

4 Explain the commonly used techniques for work measurement.
A Explanation of different techniques

5 Discuss the eight dimensions of quality.
A Discussion on eight dimensions of quality

6 What are the steps involved in the purchasing cycle?
A Description of the steps involved in the purchasing cycle


SEM 3 PROJECT MANAGEMENT (PM)

PM 0010 – INTRODUCTION TO PROJECT MANAGEMENT

1 Write short notes on: Project constraints Project testing phase of project management life cycle Project resources Qualitative approach to demand forecasting
A Project constraints Project testing phase of project management life cycle Project resources Qualitative approach to demand forecasting

2 Describe the various project planning tools.
A Meaning and listing of project planning tools
Explanation of project planning tools

3 Write short notes on: Earned value analysis Pay Back Period method (PBP) of evaluating investment in project Project dependence constraint in multiple project management Applications of Social Cost Benefit Analysis (SCBA)
A Earned value analysis Pay Back Period method (PBP) of evaluating investment in project Project dependence constraint in multiple project management Applications of Social Cost Benefit Analysis (SCBA)

4 Discuss the phases of project audit life cycle.
A Listing of the phases of project audit life cycle
Explanation /discussion on the phases of project audit life cycle

5 What are the various steps involved in the project configuration process?
A Explain the meaning of project configuration process
Explain the various steps of project configuration process

6 What are the main objectives of preparing a project report? Explain the essential elements of a project final report.
A Listing of the main objectives of preparing a project report.
Explanation of the essential elements of the project report

PM0011 – PROJECT PLANNING AND SCHEDULING

1 Write short note on: Pure project management organization Bottom-up approach for estimating project planning Project delays Partnering
A Pure project management organization Bottom-up approach for estimating project planning Project delays Partnering

2 Explain the analysis and evaluation phase of the project management lifecycle.
A Describe the analysis and evaluation phase of the project management lifecycle
Explain the activities that are performed in analysis phase
Mention the factors to be considered by the project manager for evaluating a project

3 Write short notes on :
Project Rating Index (PRI) Work Breakdown Structure (WBS) Crashing Environmental feasibility of a project
A Project Rating Index (PRI) Work Breakdown Structure (WBS) Crashing Environmental feasibility of a project

4 What is Goldratt’s CCPM? Explain the steps involved in Goldratt’s CCPM model.
A Meaning of Goldratt’s CCPM
Explanation of the steps in Goldratt’s CCPM model

5 What is Quality management? explain the major processes of quality management.
A Meaning of quality management
Listing of various activities in quality management
Explanation of major processes of quality management

6 What is the importance of human resource in a project? What are the challenges that a project manager may face while managing human resources?
A Explanation of importance of human resource in a project
Explanation of challenges that a project manager may face while managing human resources

PM 0012 – PROJECT FINANCE AND BUDGETING

1 Write short notes on: Role of project sponsors Importance of project budget Debt financing Financial feasibility of a project
A Role of project sponsors Importance of project budget Debt financing Financial feasibility of a project

2 Describe the Engineering , Procurement Construction (EPC) contract.
A Explanation of EPC contracts
Features of EPC contracts
Advantages of EPC contract
Disadvantages of EPC contract

3 Explain the different risk assessment techniques in detail.
A Explanation of the different risk assessment techniques

4 Write short notes on: Risk audit Types of working capital Types of BOOT projects Major issues in project insurance
A Risk audit Types of working capital Types of BOOT projects Major issues in project insurance

5 Explain the role played by engineering advisors in project finance.
A Explanation of the nature of the role played by engineering advisors in project finance
Summarization of the role played by engineering advisors according four phases of activities

6 Explain the different types of management contracts.
A Listing of the types of management contracts
Explanation of different types of management contracts

PM 0013 – MANAGING HUMAN RESOURCES IN PROJECTS

1 Write short notes on: Halo effect Importance of leadership in project management Goal setting theory Work-life balance of project team members
A Halo effect Importance of leadership in project management Goal setting theory Work-life balance of project team members

2 Discuss the stages and challenges involved in developing a project team.
A Discussion on stages involved in developing a project team
Discussion on challenges involved in developing a project team

3 Write short notes on 5-P model of SHRM Barriers to effective communication Financial resources for project Project team members
A 5-P model of SHRM Barriers to effective communication
Financial resources for project Project team members

4. Explain the process a project manager must follow when estimating manpower requirements.
A Listing the steps of the process that the project manager must follow
Explanation of each one of these steps

5 Explain various types of collective bargaining.
A Explanation of four types of collective bargaining

6 What are the key roles played by a project manager? Explain the functional areas of a project
manager.
A Explanation of key roles played by a project manager
Explanation of functional areas of a project manager


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